The back of the card has the tagline "Someone told us you're a Smartie Pants..." and then a little "rah rah, join us" paragraph.
I set them up in PowerPoint, the photos of pants are all downloaded free from Microsoft Office or google images, I tried to pick unique and sort of crazy designs. They're printed on cardstock for stability, 8 to a page, cut with a paper cutter, and clear tape holds the candy roll to the leg.
Are they cute? If nothing else, it's free candy :) I don't expect the kids to complain.